Search engine optimization is not rocket science yet it’s no child’s play either. Delving further into its methodology can be intricate at some point, but learning the walkthrough can open lead doors to insightful propositions. When it comes to SEO, a systematic strategy can foster success; bringing out new visitors and prospects to a website. However, certain facets of SEO anatomy are undermined or often overlooked without thinking it can compromise the website’s organic rankings.

How crucial is SEO or search engine optimization for search engine ranking?

There are many bloggers from independent websites who are not familiar with the existence of SEO — much more of not having the idea on how to implement the action. Unfortunately, some of them are too engrossed in content creation altogether, forgetting SEO as a posterior foundation in website promotion.

Strategic application of guidelines can dramatically improve your on-page website index. Although there is no definite recipe to rank number one in Google’s search engine, following some optimization practices can surefire lit up your ranking in a good place.

Check out this SEO anatomy and tweak some factors which may be hindering your website from reaching the first-page search results.

  1. Body Content – In order to breed absolute results, one must start writing high-quality articles. From an SEO perspective, ideal content provides relevant and helpful guidance to information seeking readers. For writers to create such quality, extensive fact-checking and keyword research should be done conjointly. If you channel your logical and creative genius on your sleeves, it can be your green ticket way to go to the top of the search engines. On the same note, examining proven results of specific subject attributes can be of guide to you. Perhaps you can incorporate its strategy without losing the creative track of your unique branding. With this, chances of ranking high in the search engine are as likely as the beanstalk grow.
  2. Meta Description – Some bloggers discount meta descriptions as a crucial attribution for on-page SEO. These descriptions are used to indicate relevant keywords highlighted within search results where the optimized page is listed. Meta description is unique and compelling content describing your page in a nutshell; relatively short up to 320 characters based on the new guidelines. This will convince users to click through it and subsequently make them a visitor to your page. Much more, your meta description must be related to the title tags to increase the likelihood of visiting the website.  
  3. Title Tags – Another vital element of SEO anatomy are the title tags. If you have successfully compassed your keyword research, title tags must be optimized by adding specific keywords relevant to your website or brand. The title tags act as the headlining inscription telling the search engine what the page is all about. From a user standpoint, this serves as the title of the content giving them a quick snapshot of what the page has to offer. Technically, you have to sum up an intriguing yet interesting title tag using 55 characters or less in length to succeed in increasing the click-through rate.   
  4. URL Format – Starting off from your website inception, the website domain, also acts as the major keyword, but this is not the prime case always. A friendly and short URL will have its way to progressive SEO crawling if targeted keywords are added. To uphold consistency on the page URLs, using hyphens alternatively than underscores have a better shot in the search engine results.
  5. Image ALT Tags – Integrating images on your written content acts as the spice formula to stimulate readers and interpret long texts. Alongside its aesthetic purpose is the objective to improve site SEO. The best practice is done by depicting the photos what they are all about. Image filename should be characterized with specific keywords while separating each word with dashes rather than underscores. Needless to say, non-alpha characters will be counterproductive and futile to your SEO goals. Additionally, adding a photo description or caption can be meaningful to the SEO practice yet not necessary in most cases.
  6. Internal Linking – When writing a new blog article, linking a specific keyword or phrase to your previous written content can make visitors spend more time on the website. In this manner, superior user experience will be substantiated through a low bounce rate. Internal linking also navigate users on a fruitful trip around your website — helping your site’s Google PageRank increment. However, you don’t want to overdo the linking hastily considering Google is wide awake to penalize your website if happen.
  7. Keyword Density – Highlighting relevant target keywords throughout the content post is critical to the ranking success. Including some will help search engines figure out what your content is all about. In spite of that, avoid to excessively repeating keywords as it can compromise the quality of the article. Moreover, Google might penalize your site by banning it from search engines — the greatest nightmare! Keep your keyword density roughly around 2-5% as the default standard. For content writers, this is easy peasy as they are fashioned with broad vocabulary hence redundancy is out of the context.
  8. Backlinks – Building quality backlinks execute posterior support to your website content. Gaining high-quality backlinks back to your website will heighten your search engine index. However, make sure you’ll not become a victim of your own weapon since Google monitors the quality of backlinks and may affect your effort to pitfall. Inbound links or backlinks are extremely useful as it also serves as an indication that your website pages are credible and of help to users. Fend off backlinks from tertiary and vague sources like Wikipedia and unlicensed blog pages.

Taking your website pages to high prestige is a long-jarring ride of a process. Incorporating these SEO practices can nurture the growth of the website by receiving organic traffic. Though keep in mind that no one can hit success overnight — it takes ample time and some head itching antics before stretching to the higher ground. Ultimately, if these efforts materialize smoothly, lots of benefits will come afterwards.